We’ve proven that we know how to get engagement on social media through many of our platforms, and when it comes to branded content, engagement is one of the most important measurements for us.
Our goal is to reach out to as big a relevant audience as possible and, through our content, achieve more awareness or change attitudes about brands or campaigns.
Branded content for us is editorial content branded by a brand or campaign, that wants to be seen in a specific environment. We’re happy to sit down with our editorial team and you to discuss content on a start-up level.
Our editors have loads of experience from both generating results through our native advertising offer and making engaging content for our own platforms, such as Sweden’s biggest viral site Newsner, and those two skills combined makes for a good background to have before looking into branding content campaigns. Both Newsner and our native advertising has always been data-driven, and of course we’re using data to optimise our branded content campaigns as well.
Videos are here to stay
Since 2015, we’ve got our own video desk as well as becoming experts in creating videos for social media. This is also something we’ve been happy to offer our clients with great results, or how about getting more views than our own Swedish hero Zlatan Ibrahimovic by making a video about a grill?
As always, our video production and optimisation is data driven and our experience has given us plenty of essential knowledge to create videos with both creative ideas, but also look at small details that make the big differences.